Is Zomato hacking your brain? đź§
Ever noticed notifications like “Only 2 items left”, “Add ₹83 more for free delivery”, or “We miss you”? That’s not random. That’s consumer psychology + behavioral science at work.
In this video, we break down:
🔥 Scarcity Marketing (Only 2 items left)
⏳ Urgency Triggers (Restaurant closing soon)
đź’° Loss Aversion (50% OFF ending soon)
🎯 Free Delivery Threshold Strategy
🧠Dopamine Loop & Habit Formation
📲 Push Notification Manipulation
We analyze how food delivery apps like Zomato use FOMO marketing, pricing psychology, anchoring effect, and gamification tactics to increase order frequency and average cart value.
If you’ve ever opened the app “just to check” and ended up ordering… this video is for you.
👉 Watch till the end to understand how these apps influence your buying decisions and how you can avoid impulse ordering.
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